Modern life allows humans to create a tangible connection to a foreign country. By investing in fauna and land, people can play a crucial role in protecting the ecosystems and taking ownership of owning wild land. It is a long term investment and support to our planet and its ecosystems. Our visual identity is made up around the word land. We wanted to illustrate a silhouette of it and tell a story about the impact humans can make by investing in wild share. Moreover, to spread awareness about Wild Nature Foundation. The colour palette is influenced by Columbian flag colours and its meanings.