Kunde
Fleet
Beskrivelse
VIKINGBUS, one of Denmark's biggest bus companies, had the ambition of creating a new and ambitious direct-to-consumer bus service meeting the needs of a modern audience with a more spontaneous approach to traveling. They were looking to craft a completely new and autonomous brand fueled by a smooth, elevated digital experience.
The result is a completely new brand built from the ground up - Fleet. With a bold and distinct brand identity at its center, Fleet is a cohesive brand experience that runs seamlessly between its physical and digital manifestations, fit for a modern consumer.
Shortliste
CCA 2024