OBJEKT is an art gallery in Warsaw founded by Aleksandra Krasny and Marcin Studniarek. The gallery represents a narrow group of artists who blur boundaries between design and art, creating unique collector-worthy pieces.

The minimalist branding uses a dominant red color which references the red floor of the gallery, alongside a slightly modified ITEMS font by Berlin & Helsinki duo Schick-Toikka. The aim was to strike a balance between an elegant style, strong ties to the interior design by Aleksandra Hyz and something that wouldn't overshadow the artists' work. In Polish, "Objekt" is usually spelled with an “i,” but the client opted for a Scandinavian-inspired spelling which we highlighted by using a unique dot over the “J,” a bold choice that the client loved.

Collaboration played a pivotal role in this project. By working closely with interior designer Aleksandra from the start, the branding is deeply rooted in the energy and aesthetic of the space, and beautifully captured by interior photographer Tomo Yarmush. The project is implemented across multiple printed materials, thanks to advice and expert printing techniques from Marceli Printery. Especially interesting elements are the metal signage and special invitation boxes with a mysterious white glove. The sculpture by Monika Patuszyńska, whose exhibition opened the entire gallery, has been replicated exactly by 3D specialist, Marek Degórski. The branding has been thoughtfully styled and captured with finesse by the photography duo ANKU.

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