Situated in Basnæs on the island of Møn, BAS is a Danish vineyard and winery producing an ever-expanding collection of explorative natural wines with minimal intervention. Driven by passion and curiosity, BAS wines offer unique combinations of grape and fruit varieties, challenging conventions in the pursuit of uncompromising quality and new taste experiences.

True to the ideals of natural wine making, the packaging design is honest and without makeup, striking a balance between raw and refined. Clear glass bottles showcase the natural colour of the wine while also revealing the reverse side of the labels — offering an insight into the people, places, and ingredients that give shape to each wine. Reflecting the exploratory approach, individual wines are identified by a numerical code, denoting its category, type, and varietal.

The project includes naming system, visual identity, label design, and packaging.

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