Kunde
DBU – Dansk Boldspil-Union
Bureau
Urgent.Agency
Krediteringer
Designer
Designer
Designer
Designer
Project Manager
Morten Nielsen
Strategist
Creative Director
Beskrivelse
Everything DBU starts with the iconic Bindesbøll logo. It sits over the heart of every national team player and embodies what DBU means when they say “Part of something bigger”.
The DBU type salutes the logo, borrows key features and enhances its significance as the centre of the DBU brand universe. It is an elegantly understated type that does not overshadow the message but can enhance it through the use of different weights and spacings.
The DBU type can convey precise information, speak to fans, shout out excitement and fit long names on broad shoulders. It fits perfectly and naturally in the DBU brand universe.
Shortliste
CCA 2024
