Kunde
Molamil
Bureau
Molamil
Krediteringer
Beskrivelse
Each Christmas, our digital agency creates a playful project to celebrate the season and experiment with new technology. In the past, we created activities like a augmented reality wine bottles and digital tarot readings.
Voice technology has been breaking into the market this year and is the focus area of this years Christmas activity. To experiment with this new exciting technology and spark a bit of joy Molamil has created a new service on all Google Home smart speakers, prompting Google Assistant to compose a customized Christmas song for you and your friends!
The service uses a traditional Christmas song and replaces many of the words with, for example, the name of your best friend and his or her most striking feature. Google Assistant then sings your song back to you. The result is a hilarious mix of tradition and new technology.
“We’ve been working with voice technologies for brands all year and it’s a technology we’re all very excited about. There’s no doubt that it will play a significant role in the future. This project is a fun and light way to experience it yourself using your Google Home or Android”.
“The technology around voice interfaces is surprisingly flexible and powerful. In a short period of time you can accomplish a lot more than you’d think just using Dialogflow and Actions on Google”
If you’re curious about testing it yourself you can just say “Hey Google, talk to the Christmas Tune Producer” to your Google Home or Google Assistant on Android or iOS
More than 50% of all friends and clients who received our Christmas invite created their own custom Christmas tune with a little help from our fried MO.
Shortliste
CCA 2019